Social Media Marketing

In a world driven by social connections, staying active and engaged on social media is not just a choice - it’s a necessity. With niceapp.ai, we make it not just possible, but delightfully easy.

Customized Content & Designs

Leverage the power of AI as we crawl your website to:

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Instant creatives

Automatically generate visually captivating content and designs tailored to your brand.

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AI-Optimized Ads

Create impactful advertisements that resonate with your audience across various social platforms.

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Consistent Branding

Ensure a cohesive brand image and voice with content that mirrors your website's essence.

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Curate, Schedule,
& Post 🤩

Plan your social media strategy effortlessly:

  • Content Calendar: Organize and visualize your content for weeks or even months in advance.

  • One-Click Posting: Say goodbye to logging into multiple platforms. Schedule and post directly from the app.

  • Performance Analytics: Gain insights into post reach, engagement, and effectiveness to refine your strategy.

ENGAGE WITH YOUR AUDIENCE WITHOUT MISSING A BEAT

Unified Messaging Hub

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Centralized Inbox

Receive and reply to messages from Facebook, Instagram, and WhatsApp in one unified space.

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Instant Notifications

Stay informed of new messages or comments, ensuring timely responses.

Seamless Integration

Manage communication from your business social pages, all within the app.

Never Miss a Beat with Osprey Solutions

Our Social Media Marketing Process

Our process for social is similar to our approach to marketing in general: Track > Test > Tweak > Repeat. Simply put, you can’t maximize what you fail to measure and track. Better data equals better results.

1. Completing a competitor analysis

  • Completing a market analysis of your service areas and industry

  • Finding local competitors currently outperforming you in audience size and engagement

  • Analyzing content and messaging that performs well in your industry

2. Creating engaging organic social campaigns

  • Researching content that has high engagement with your audience

  • Posting and scheduling regular posts

  • Monitoring engagement and interaction

3. Creating data-driven paid social campaigns

  • Creating custom audiences to best target your company and brand

  • Creating copy and imagery for high-performing social ads

  • Split-testing ad copy

  • Reporting and improving paid social ads

4. Tracking your social campaigns

  • Tracking your audience and reach

  • Tracking engagement rates

  • Tracking click-through-rate and leads

  • Tracking your ROI on paid social campaigns

5. Managing your organic & paid social campaign

  • Managing and tweaking parameters for each campaign

  • Monitoring engagement and interaction from customer base

  • Monitoring engagement, leads, and sales from campaigns

  • Building your audience across appropriate social channels

6. Advanced email marketing strategies

  • Marketing automation

  • Customer retention email

  • Win-back email campaigns

Social Media Campaign Management
Social media campaigns are low-cost to run and can be specifically targeted to the audience that you want to reach. At Optimized Webmedia, our social media specialists will develop baseline data to better determine which social media platforms are producing the lowest cost per lead and the highest return on ad spend. We can help you track and test paid social media campaigns on a variety of platforms, including: